@Sapienzastudyabroad branding

How can the international mobility offer of Sapienza Università di Roma, both incoming and outgoing, be presented in an engaging and consistent way? For the “@Sapienzastudyabroad” project a complete set of graphic guidelines was developed, designed to strengthen the university’s presence at strategic events such as “Porte Aperte”, the open days, and international mobility fairs. The coordinated visual identity included brochures, totems, desks, stickers, merchandising, tablecloths and much more, all inspired by and consistent with the Sapienza brand, ensuring recognisability and visual consistency on every medium.